Vision Mission and Strategy

Vision
To become a company that brings about food innovation that brings happiness to consumers worldwide
Mission
  • To develop innovative products without boundary.
  • To achieve the world class manufacturing standard and adhere to environmental-friendly concept.
  • To create happiness and bonding with the organization.
  • To response to the change and carry on the development for sustainable growth.
  • To become a trustworthy organization with corporate governance and sustainable development.
Strategy
  • Go Firm To increase the profit of our core business, to re-prioritize, to adjust business model and working procedures with an aim to stabilize and strengthen our core business.
  • Go Broad To enlarge our core business, distribute sources of income and customer base under diversification risk policy.
  • Go Global To expand business toward the future, seek opportunities and develop existing business, to add up new targets and channels for sustainable growth.